Revenue management is complex. Our passionate Revenue team does it best with proprietary software that powers algorithmic dynamic pricing and automated metasearch marketing, resulting in higher RevPAR & direct bookings in any hotel or market. Hotels across our portfolio average over 70% direct bookings and a net RevPAR increase of over 35% versus the prior operator. A conversion-optimized website, booking engine, and efficient digital marketing work in concert to increase direct bookings and reduce third party commissions.